Small and medium sized businesses today are relying more than ever on IT systems to efficiently run their business, support customers and optimize productivity. These systems house sensitive digital data ranging from employee and customer information, to internal emails, documents and financial records, sales orders and transaction histories. This is in addition to applications and programs critical to daily business functions and customer service.

While corporate-level data losses and insider theft are well publicized, many smaller businesses have also become casualties of data loss and theft. Following a significant data loss, it is estimated that a small-to-medium sized business can lose up to 25% in daily revenue by the end of the first week. Projected lost daily revenue increases to 40% one month into a major data loss.

According to The National Archives & Records Administration in Washington, 93% of companies that have experienced data loss, coupled with prolonged downtime for ten or more days, have filed for bankruptcy within twelve months of the incident while 50% wasted no time and filed for bankruptcy immediately. Finally, 43% of companies with no data recovery and business continuity plan actually go out of business following a major data loss.

Still, a survey conducted by Symantec SMB revealed that fewer than half of SMBs surveyed backup their data each week. Only 23% of those surveyed said they backup data every day and have a business continuity plan in place.

Businesses play on a much bigger playing field than they did two decades ago. Any disruptive technological event – even the smallest of incidents – can have an amplified impact on day-to-day business and profitability. Being proactive with data recovery solutions, and having emergency response procedures in place prior to a disruption or data disaster, is the only way to minimize downtime and soften the impact of such events.

According to Symantec SMB, 50% of SMBs admit to having no backup and disaster recovery plan in place. 41% of those surveyed confessed that they had never even given much thought to implementing a disaster recovery or business continuity plan. If you are one of them, then you really need to think about whether you can afford the status quo. Answering these questions will help you decide.

1. How often is employee productivity and customer accessibility or service stalled each day from a downed network or system?

2. How much downtime can your business truly afford and what kind of backup or recovery solutions are in effect when systems are unavailable?

3. What level of IT support can be accessed? Can it be accessed quickly enough to minimize damage? Are you confident that your business can either be back online or be able to access lost data with minimal disruption, no matter what?

4. Is your most critical data frequently backed up? Is the data on the personal laptops, iPads or Blackberrys of employees backed up? Are all backups stored in a location off-site and quickly accessible in the event of theft, fire or flooding? Are you using any custom installed software and is the supplier still in business should this software need to be re-installed or updated? Are account details, licensing agreements, and security settings somewhere on record, and is it duplicated off-site?

5. Are your systems truly protected from theft, hackers, and viruses? Are passwords to sensitive data changed whenever employees leave the company or business unit?

6. When was the last time you tested backup processes to ensure they are working properly? How quick were your back ups?

Answering these questions will help you understand if you are needlessly bleeding money every day by subjecting your business to the high hourly rates, service charges, trip fees and wait times of on-call IT support. If you are an SMB, you don’t have to fear technology failure. A trusted MSP can help you resolve these challenges in a more effective and efficient manner.